If you feel that the world of Fair Trade has its very own language – don’t fret! We’ll keep you in the know!


With this glossary we’ll guide you through the common technical terms used by FLOCERT, Fairtrade International and the World Fair Trade Organization (WFTO).


Learn about the wor(l)ds of Fair Trade below!

Fairtrade marketing organisation

A Fairtrade marketing organisation is a national or regional organisation normally created in a country where there is no National Fairtrade Organisation. It is responsible for promoting awareness and support of the Fairtrade system and Fairtrade products within their country or region.

Fairtrade marketing organisations are similar to National Fairtrade Organisations, but are not full members of Fairtrade International. In countries or regions covered by Fairtrade marketing organisations, Fairtrade International licenses companies directly to use the FAIRTRADE Certification Mark.
Fairtrade marketing organisations handle the use of the Mark for third parties (journalists, campaigners, etc.) in their country or region.

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